Supermajority

Supermajority’s central campaign took place during the 2020 United States presidential election cycle during which it sought to mobilize female voters in opposition to then-President Donald Trump. ²

The late former Planned Parenthood head Cecile Richards, Black Lives Matter Global Network Foundation co-founder Alicia Garza, and National Domestic Workers Alliance Ai-jen Poo co-founded Supermajority. ³

Background

Supermajority was founded in 2019 with the goal to mobilize women to vote against then-President Donald Trump in 2020 and to advocate for left-of-center policy positions, most notably on gender equality and increased abortion access. Supermajority’s leadership engaged in a nationwide bus tour to meet female voters and promote its core principles of gender and LGBT rights, abortion-on-demand, and government-mandated female representation at all levels of power in both the private and political sectors. ^{1 4 5}

Also in 2019, the founders of Supermajority launched the Supermajority Education Fund to advance feminist principles and promote female leadership across the United States. ¹

Activities

Supermajority’s main activity is mobilizing women through online pledges, petitions, and virtual webinars to vote for left-of-center candidates. ^{1 4 6}

Supermajority also hosts a virtual summer conference called the Majority Leaders Speaker Series. In 2024, Oriaku Njoku, the executive director of the National Network of Abortion Funds and other abortion advocates spoke about expanding access to abortion across the United States. Also at the 2024 conference, Council on American-Islamic Relations (CAIR) community organizer Samar Ismail delivered a pro-Palestinian presentation related to the Israel-Hamas War. ⁷

In 2020, Supermajority the “What Women Want 2020” agenda which prioritized race and gender issues. The campaign included a $10 million digital marketing push to influence young women and women of color in the swing states Michigan, Pennsylvania, and Arizona. ²

As a part of this campaign, Supermajority sponsored a poll that showed American women, particularly female Democratic voters, were displeased with Trump’s first term as president. According to the poll, female voters found Trump’s presidency to be detrimental to gender equality and abortion rights. Accordingly, Supermajority’s campaign sought to register unregistered female citizens to vote for and support left-of-center, pro-abortion female presidential candidates. ^{2 8 9}

Supermajority Education Fund

Supermajority’s sister organization, the Supermajority Education Fund, provides education and development resources and training to millions of female voters to provide left-of-center perspectives on abortion and gender policies. ¹

Supermajority Education Fund is a fiscally sponsored project of New Venture Fund (NVF), a fiscal sponsorship nonprofit that makes grants to left-of-center advocacy and organizing projects. NVF focuses on left-of-center causes, issuing grants for a variety of projects that include conservation, global health, disaster recovery, education, and the arts. ^{10 11}

Leadership

Taylor Salditch is the executive director at Supermajority. Her main responsibility was to establish a four-year strategic plan for the organization in the aftermath of the 2020 election cycle. ¹² She was previously a lead email strategist for Hillary for America during the 2016 presidential election cycle. ¹³

Cecile Richards was a co-founder of Supermajority. Before founding Supermajority, Richards was p     resident of Planned Parenthood Federation of America and Planned Parenthood Action Fund for 12 years. Richards also served as Deputy Chief of Staff to then-United States House Democratic Leader Nancy Pelosi (D-CA). Richards died in January 2025. ¹⁴

Alicia Garza is a co-founder of Supermajority. She is also the co-founder of Black Lives Matter, the Black Lives Matter Global Network, and founder of the Black Futures Lab. Garza also works as the strategy and partnerships director for the National Domestic Workers Alliance. She is regularly published in major media outlets, speaking on issues of race, gender, and abortion. She is the author of The Purpose of Power: How We Come Together When We Fall Apart. ¹⁵

Ai-jen Poo is a co-founder of Supermajority. She also founded and, as of February 2025, is executive director of the National Domestic Workers Alliance where she helped pass the Domestic Workers Bills of Rights in nine states and the city of Seattle. Poo also served as a member of the United States Partnership on Mobility from Poverty, is a trustee of the Ford Foundation, and is a member of the Democratic National Committee (DNC). ¹⁶

Financials

In 2023, Supermajority reported $2,318,442 in revenue, $3,778,549 in expenses, and $1,138,334 in total assets. ¹⁷

The Tides Foundation has been a recurring donor to Supermajority. In 2019, the Tides Foundation donated $70,000 to Supermajority, followed by $265,000 in 2020, $100,000 in 2021, and $100,000 in 2022. ^{18 19 20 21 22}

In 2020, Time’s Up Now donated $20,000 to Supermajority. ²³ Also in 2020, the Fund For A Better Future donated $50,000 to Supermajority. ²⁴

Supermajority received $150,000 from Way To Win Action Fund (WWAF) in 2022. ²⁵ Supermajority also received $750,000 from George Soros’ Open Society Action Fund (formerly Open Society Policy Center) in 2022. ²⁶

In 2023, the Sixteen Thirty Fund donated $8,689 to Supermajority. ²⁷