Rise Inc.



Oakland, CA

Tax ID:


Tax-Exempt Status:


Budget (2020):

Revenue: $1,175,039
Expenses: $1,257,388
Assets: $58,071






Max Lubin

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Rise Inc. is a student-led advocacy organization focused on student-specific issues such as eliminating tuition for higher education, increasing financial aid, and ending student homelessness, as well as various civic participation and get-out-the-vote programs.


Max Lubin created Rise in 2017, when Lubin was a graduate student at the University of California, Berkeley. Lubin and his peers formed informal focus groups made up of high school students and found that students “don’t have the same type of advocates working on their behalf as other groups do.” 1 As a result, Lubin created Rise as a student-led advocacy group focusing on student-specific issues. 2 The organization trains community college and university students to organize various campaigns focused on eliminating tuition for higher education, ending student homelessness, and increasing financial aid. 3


Rise trains students to advocate and lobby for legislative policies that benefit students. Rise claims that its student-led advocacy campaigns helped achieve varying amounts of taxpayer-provided community college in California and Michigan, in addition to stopping tuition hikes and securing new funding for students in California. 4

Rise also created the Student Navigator Network in response to the COVID-19 pandemic, a program aiming to connect students to public resources and emergency aid if their housing or meals are impacted by COVID-19. 5

Rise works with young voters to “get out the vote” and the organization claims to have “mobilized more than 100,000+ college students and young voters in key battleground districts and states including in California, Georgia, Michigan, Pennsylvania, and Wisconsin” in 2020. 6 Rise also created a platform called Rise.Vote in partnership with BallotReady, an online election-education resource, for students to use to register to vote and learn about candidates. 7

Rise also runs the Everyday Activist program in partnership with BallotReady and Black Youth Vote!. Everyday Activist claims to be a nonpartisan coalition 8 designed to train and provide technology to youth that want to be activists or lead civic engagement and electoral programs. 9 Organizations participating in Everyday Activist must join an organizing effort training and try to help at least 50 young voters create a plan to vote. 10


Rise’s tax filings for 2019 show just over $300,000 in revenue and a total of about $171,000 in expenses. The prior year, the organization reported revenue just shy of $260,000 and reported about $256,000 in expenses. 11

In 2019, Rise won the center-left Goldhirsh Foundation’s annual “My LA2050 Grants Challenge” and received a $100,000 award to implement a proposal focused on housing and food programs for homeless students. 12 In 2022, Rise’s Everyday Activist program was a finalist in the Stronger Democracy Awards, 13 a $22 million grant competition for organizations advancing various reforms in civic engagement, elections, and policymaking. 14


Max Lubin is the CEO of Rise, an organization he founded in 2017. Lubin’s experience includes being an appointee in the U.S. Department of Education in the Obama administration where he worked on allocating more than $1 billion in annual investments to schools and nonprofit organizations. Lubin also worked on various state and national advocacy campaigns focused on equity. 15

Rise leadership also consists of over 35 student organizing fellows. 16


  1. [1] León, Miguel. “Interview with Max Lubin, CEO of Rise.” Michelson 20MM Foundation, October 10, 2019.
  2. León, Miguel. “Interview with Max Lubin, CEO of Rise.” Michelson 20MM Foundation, October 10, 2019.
  3. “How We Work.” Rise, August 11, 2020.
  4. “Statewide & Federal Advocacy.” Rise, August 13, 2020.
  5. “Basic Needs Advocacy & Direct Support.” Rise, August 26, 2021.
  6. “Get out the Youth Vote.” Rise, May 24, 2022.
  7.  “Get out the Youth Vote.” Rise, May 24, 2022.
  8. “FAQs.” Everyday Activist. Accessed August 4, 2022.
  9. “Home.” Everyday Activist. Accessed August 4, 2022.
  10. “FAQs.” Everyday Activist. Accessed August 4, 2022.
  11.  [1] Rise Inc, Return of Organization Exempt from Income Tax (Form 990), 2019
  12. “My LA2050 $1 Million Grants Challenge Winners Announced.” PRWeb, June 4, 2019.
  13. [1] “Winners.” Stronger Democracy Award. Accessed August 4, 2022.
  14.  “Stronger Democracy Award Grants $22 Million to Three Organizations.” ICONIQ, July 7, 2022.
  15.  “Max Lubin.” Rise, April 19, 2022.
  16.  “Rise Team.” Rise. Accessed August 5, 2022.
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Nonprofit Information

  • Accounting Period: December - November
  • Tax Exemption Received: September 1, 2018

  • Available Filings

    Period Form Type Total revenue Total functional expenses Total assets (EOY) Total liabilities (EOY) Unrelated business income? Total contributions Program service revenue Investment income Comp. of current officers, directors, etc. Form 990
    2020 Dec Form 990 $1,175,039 $1,257,388 $58,071 $0 N $1,175,039 $0 $0 $75,571
    2019 Dec Form 990 $303,313 $171,211 $140,420 $0 N $303,313 $0 $0 $11,698
    2018 Dec Form 990 $259,863 $256,615 $8,318 $0 N $259,863 $0 $0 $12,578 PDF

    Rise Inc.

    Oakland, CA