Teak Media and Communications
Teak Media and Communications is a left-of-center for-profit public relations consulting and communications firm. The group states that businesses have “an obligation to serve others and the planet,” including addressing societal issues such as “the climate crisis, poverty, racism, inferior education systems, and corrupt healthcare.” 1
Contents
Teak Media is a B Corporation, a certification given by the nonprofit B Lab, which aims to measure the environmental and social impact of a business from a left-of-center perspective using the “stakeholder” language of the broader environmental, social, and governance (ESG) movement. 2 1
Background
Teak Media and Communications is a left-of-center for-profit public relations consulting and communications firm. Teak Media claims that its services are “exclusively for nonprofit organizations, CSR [corporate social responsibility] initiatives and responsible brands.” The group promotes “Conscious Capitalism,” including claiming to have been a founding member of Conscious Capitalism’s Boston chapter. The group states that businesses have “an obligation to serve others and the planet,” including addressing societal issues such as “the climate crisis, poverty, racism, inferior education systems, and corrupt healthcare.” 3 1
Teak Media also promotes the critical race theory-influenced concepts of diversity, equity, and inclusion, insisting that these concepts are a hallmark of how its clients “run their organizations from leadership choices to serving their audiences; moreover, Teak Media asserts it is “working toward the day when the Teak staff is racially representative of the clients we serve.” 1
Teak Media is a B Corporation, a certification offered by the nonprofit B Lab, which aims to measure the environmental and social impact of a business from a left-of-center perspective using the “stakeholder” language of the broader environmental, social, and governance movement. 2
Activities
Teak Media and Communications offers services including media relations and training, social media campaigns, crisis communications, stakeholder communications, and legislator relations. 4
Teak Media also publishes blog posts relating to environmentalism and “conscious capitalism,” as well as developments in the fields of nonprofits, journalism, and social media. 5
In 2018, Jackie Russell, the founder of Teak Media, wrote a blog post praising BlackRock CEO Larry Fink’s 2018 annual letter to corporate CEOs in which he stated that companies “need to contribute to society as well if they want to receive the support of BlackRock.” 6 7
Clients
Teak Media clients include the New England Aquarium, The Nature Conservancy, The Salvation Army Massachusetts Division, The Home for Little Wanderers, the Peabody Essex Museum, Playworks, The Davis Museum at Wellesley College, Dearborn Academy, the Barr Foundation, the Holocaust Legacy Foundation, Project Bread, Capital Good Fund, the Boston Women’s Workforce Council, the Cape Ann Museum, the Old North Church, Curriculum Associates, the Roxbury Community College, Big Brothers Big Sisters of Eastern Massachusetts, Workers Credit Union, Health In Harmony, Proverb, and Food for Free. 8
People
Jackie Russell founded Teak Media in 1997, and, as of January 2026, was listed as the president of the company. Russell is a former journalist, having worked for Eagle-Tribune and the Connecticut Post. 9
As of 2026, Diana McCloy was the senior vice president of Teak Media. McCloy is a former journalist, having worked for the Boston Globe and the Eagle-Tribune. 9