Political Party/527

Puro Political Pari (PPP)

Website:

www.instagram.com/puropoliticalpari/

Location:

Los Angeles, CA

Formation:

2019

Type:

Voter Turnout Activist Party

Executive Director:

Stephanie Loera

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Puro Political Pari (PPP) is a left-of-center activist organization that was founded in 2019 to “take out the Republican Party” by organizing “Hispanics, Latinos, and Latinx voters” in states including Arizona, Texas, and Florida. 1

Puro Political Pari is a member of the Democratic Field Team 6 voter turnout network 2 and partners in voter turnout activities with Democratic Party-aligned organizations Swing Left and Vote Forward. 3

History and Leadership

Puro Political Pari was founded in 2019 by Stephanie Loera, Mel Loera, and Esperanza Sanchez to “take out the Republican Party” by forming a political movement. PPP’s name is derived from a Mexican saying, “puro pinche pari,” which loosely translates to “party all f****** day” in English. 4

Stephanie Loera is PPP’s director. 5 Loera founded PPP as an effort to mobilize Spanish-speaking individuals and counter Republican efforts to engage with Hispanic voters, the second-largest voting bloc in the United States. 6 Previously she worked for the left-of-center Mexican American Legal Defense Fund, Options for Youth, and the James Irvine Foundation. 7

Stephanie Lora has worn t-shirts that say “DREAMERs,” illegal immigrants brought to the United States as children, are “the future” of the United States. Esperanza Sanchez has been photographed wearing a shirt self-identifying herself as “woke.” Sanchez supported the 2020 presidential campaign of Joe Biden (D) and has advocated for the critical race theory-influenced concept of social justice. 8

Activities and Funding

Puro Political Pari  is based in Los Angeles, California. 9 10 A self-described “progressive” political organization, 11 PPP targets “Hispanics, Latinos, and Latinx voters” in Arizona, Texas, and Florida, asserting that these voters have the greatest impact on U.S. presidential elections, Senate races, and state legislative races that PPP considers key to “rolling back Republican gerrymandering.” 12

Puro Political Pari is a partner of the of left-of-center voter turnout network Field Team 6 13 and has been modeled after Democratic Party-aligned Swing Left and left-of-center Civic Sundays, which Loera has said “do extraordinary work” in the United States. 14 PPP uses lists for its voter turnout efforts obtained from Democratic Party-aligned organizations Swing Left and Vote Forward. 15

PPP activities include writing letters and post cards, sending text messages, making phone calls, and registering eligible voters. 16 PPP has also organized events with Field Team 6 to register Spanish-speaking Democrats to vote in Colorado 17 as a part of an event promoted on the left-of-center SoCal Blue. 18

In 2020, PPP prioritized its efforts to support Sen. Mark Kelly (D-AZ), unsuccessful Congressional candidate Elizabeth Markowitz (D-TX), and Tucson, Arizona mayor Regina Romero (D). 19 That same year, PPP opposed the re-election of President Donald Trump 20 and supported the use of Spanish-language ballots in Florida during the 2020 election. 21 22 PPP founder Stephanie Loera also said the group wanted to “block” the confirmation of Amy Coney Barrett to the U.S. Supreme Court and said that a re-election of Trump would result in the U.S. digressing “into a land of racism, sexism, classicism, homophobia, guns, and Mountain Dew rivers.” 23

PPP has also worked with various left-of-center organizations on GOTV efforts including Power California, Field Team 6, Vote Forward, Swing Left, Post Cards to Voters, Grassroots Democrats HQ, Voto Latino, Civic Sundays, Flip the West, Mi Familia Vota, Living United for Change in Arizona (LUCHA), Move Texas, Texas Rising, Florida New Majority, Indivisible, and Text Troop, a volunteer group of left-of-center Open Progress. 24

References

  1. Brittany Campbell. “Why I Vote: Puro Political Pari [Interview].” Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  2. “Mission.” Field Team 6. Accessed December 8, 2022. https://www.fieldteam6.org/mission.
  3. “En Casa con La Plaza: Puro Political Pari! Convo & Kickback, Wednesday May 6, 2020.” La Plaza de Clutura y Artes YouTube Channel. Time Stamp 50:00. May 6, 2020. Accessed December 9, 2022. https://www.youtube.com/watch?v=tRYz5hHcg_o.
  4. Brittany Campbell. “Why I Vote: Puro Political Pari [Interview]. Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  5. “Political Shift: The Long Road to Inauguration.” La Plaza. January 20,m2021. Accessed December 9, 2022. https://lapca.org/event/political-shift-the-long-road-to-the-inauguration-with-gabriel-buelna-phd-buelna-strategies-stephanie-loera-puro-political-pari-pilar-marrero-journalist-and-author-john-echeveste-ceo/
  6. Brittany Campbell. “Why I Vote: Puro Political Pari [Interview]. Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  7. “Stephanie Loera.” LinkedIn. Accessed December 8, 2022. https://www.linkedin.com/in/stephanie-loera-5b2a30178/.
  8. Brittany Campbell. “Why I Vote: Puro Political Pari [Interview]. Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  9. “PuroPoliticalPari.” Instagram. Accessed December 8, 2022. https://www.instagram.com/puropoliticalpari/?hl=en.
  10. “Swing Left LA – Puro Political Pari.” SwingLeft. Accessed December 11, 2022. https://swingleft.org/group/swing-left-puro-political-pari.
  11. “En Casa con La Plaza: Puro Political Pari! Convo & Kickback, Wednesday May 6, 2020.” La Plaza de Clutura y Artes YouTube Channel. Time Stamp 13:49. May 6, 2020. Accessed December 9, 2022. https://www.youtube.com/watch?v=tRYz5hHcg_o.
  12. Interview by Brittany Campbell. “Why I Vote: Puro Political Pari [Interview]. Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  13.   “Mission.” Field Team 6. Accessed December 8, 2022. https://www.fieldteam6.org/mission.
  14. Brittany Campbell. “Why I Vote: Puro Political Pari [Interview]. Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  15. “En Casa con La Plaza: Puro Political Pari! Convo & Kickback, Wednesday May 6, 2020.” La Plaza de Clutura y Artes YouTube Channel. Time Stamp 50:00. May 6, 2020. Accessed December 9, 2022. https://www.youtube.com/watch?v=tRYz5hHcg_o.
  16. Brittany Campbell. “Why I Vote: Puro Political Pari [Interview]. Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  17. “Help Spanish Speaking Dems to Vote With Field Team 6 and Puro Political Pari!” Mobilize.us. Accessed December 9, 2022. https://www.mobilize.us/ft6/event/339007/.
  18. “Register Spanish Speaking Dems in Battleground Colorado with Field Team 6 and Puro Political Pari!” SoCalBlue. November 1, 2020. Accessed December 9, 2022. https://socalblue.org/event/register-spanish-speaking-dems-in-battleground-colorado-with-field-team-6-and-puro-political-pari-2.
  19. “En Casa con La Plaza: Puro Political Pari! Convo & Kickback, Wednesday May 6, 2020.” La Plaza de Clutura y Artes YouTube Channel. Time Stamp 25:23. May 6, 2020. Accessed December 9, 2022. https://www.youtube.com/watch?v=tRYz5hHcg_o.
  20. “Instagram Post.” Puro Political Pari. Posted January 3, 2020. https://www.instagram.com/p/B630Rx-hb50/?igshid=YWJhMjlhZTc=.
  21. “Instagram Post.” Puro Political Pari! Instagram. Posted January 9, 2020. Accessed December 9, 2022. https://www.instagram.com/p/B7HFZFah3s9/?igshid=YWJhMjlhZTc=.
  22. “Instagram Post.” Puro Political Pari! Instagram. Posted December 10, 2020. Accessed December 9, 2022. https://www.instagram.com/p/CIm2gLOA_CD/?igshid=YWJhMjlhZTc=.
  23. Brittany Campbell. “Why I Vote: Puro Political Pari [Interview]. Valley Doll Magazine. October 27, 2020. Accessed December 8, 2022. https://www.valleydoll.co/blog/why-i-vote-puro-political-pari-interview.
  24.  “En Casa con La Plaza: Puro Political Pari! Convo & Kickback, Wednesday May 6, 2020.” La Plaza de Clutura y Artes YouTube Channel. Time Stamp 26:44. May 6, 2020. Accessed December 9, 2022. https://www.youtube.com/watch?v=tRYz5hHcg_o.
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Puro Political Pari (PPP)


Los Angeles, CA