The New American Majority Fund is a center-left voter mobilization group created by the Democracy Alliance, a network of highly influential funders within the Democratic Party and the political Left. The Democracy Alliance itself generally coordinates funding strategies rather than engaging in grantmaking; consequently, the New American Majority Fund itself is a project of the New Venture Fund, a 501(c)(3) nonprofit funding and fiscal sponsorship provider. 
The New American Majority Action Fund is the 501(c)(4) “sister” affiliate of the New American Majority Fund, and a project of the Sixteen Thirty Fund.
According to a 2016 report by the Democracy Alliance, both the New American Majority Fund and the New American Majority Action Fund seek to mobilize a number of racially diverse and millennial constituencies so to increase their level of engagement in elections and strengthen the progressive movement. The funds specified that they planned to target Arizona, Florida, North Carolina, Ohio, and Virginia.
The funds share an advisory board consisting of Weston Milliken, Democracy Alliance board secretary; Steve Phillips, Democracy in Color founder, Center for American Progress senior fellow, and a Democracy Alliance member; Daaiyah Bilal-Threats, special assistant to the executive director of the National Education Association; Fran Rogers, Democracy Alliance member; Rocio Saenz, Service Employees International Union (SEIU); and Ian Simmons, a Democracy Alliance member.
Julie Kohler, senior vice president of strategy and planning for the Democracy Alliance, is listed as the group’s contact.
According to a 2016 Democracy Alliance report, the New American Majority Fund raised approximately $1,000,000. and had expenditures of $900,000. The New American Majority Action Fund had revenues of $80,000.