Just Vision is an educational non-profit focused on promoting a peaceful resolution to the conflict between Israelis and Palestinians, supporting an Israeli withdrawal from the West Bank though it does not “advocate for any particular final status agreement.”  It mainly produces documentaries focused on the conflict, especially the role of women and children have played in protesting Israeli actions, and runs a Hebrew-language news site.
Just Vision was founded in 2003 by documentary film producer and entrepreneur Ronit Avni with the goal of promoting peace and cooperation between Israelis and Palestinians. To this end, Just Cause has produced five documentaries, runs a Hebrew-language news site called Local Talk, and runs various education campaigns.   
Just Vision states that it does not advocate for a specific solution to the Israeli-Palestinian conflict, but rather works to promote dialogue and understanding. According to the group, “We firmly believe that Palestinians and Israelis are here to stay, and that both deserve to live in freedom, dignity and equality for all in any future arrangement, but we do not advocate for any particular final status agreement.” Just Vision does, however, specifically call for an end to what they consider to be the Israeli occupation of and the building of Israeli settlements in the West Bank. 
Just Vision’s largest output is in the form of documentaries dealing with the Israeli-Palestinian conflict.
The group’s first film, Encounter Point, was released in 2006 and follows two Israeli’s and two Palestinians who have been affected by the conflict and are attempting to solve it peacefully.  A Jerusalem Post review of the film credited the documentary for “resist[ing] painting an oversimplified picture of the conflict.” 
The film Budrus was released in 2009 and follows the efforts of a Palestinian village and Israeli supporters to stop the village of Budrus from being destroyed in order to erect a separation wall.  Just Vision also released the story as an Arabic graphic novel.  My Neighborhood was released in 2012 and documents a movement of both Palestinians and Israelis protesting evictions in East Jerusalem. 
Just Vision has courted controversy for featuring stories related to Palestinian nonviolent anti-Israel campaigns during the First Intifada, an irregular armed conflict between Palestinian militant groups and Israeli security forces. The Wanted 18 was released in 2014 documents the efforts of a Palestinian village to produce its own milk as a form of non-violent resistance during the First Intifada in 1987. Just Vision’s film Naila and the Uprising was released in 2017, documenting a non-violent women’s movement during the First Intifada.  Israeli government officials criticized the film for presenting “terrorists and supporters of terror [. . .] as cultural heroes.” 
Just Vision co-publishes the Hebrew-language news site Local Talk with +972 Magazine. The site claims to be the home of activist journalism that opposes the Israeli occupation and supports “social justice.” 
Just Vision receives most of its funding through grants and donations, with additional income from program service revenue stemming from documentaries. In 2018 the group had $1,105,584 in contributions and grants and $81,772 in program service revenue, with an additional $2,943 in investment income. As of 2018 the group has $1,486,491 in net assets. 
Just Vision was founded by Ronit Avni, who served as executive director from the group’s founding in 2003 to 2014. Before departing she directed or produced many of the organization’s films. She is not on the board of directors, but she was credited as a co-producer for the film Naila and the Uprising. She is currently the CEO and founder of Localized, which connects students in emerging markets to opportunities in advanced market economies via diaspora networks. 
Suhad Babaa is the current executive director of Just Vision. She was the executive producer for Naila and the Uprising and previously worked on the marketing campaigns for Budras and My Neighborhood.