Generation Pledge (GP)

Generation Pledge provides a task force in guiding those who pledge in their choice of causes, then assessing the concept’s effectiveness, and determining the value expected once resources are committed, followed by plan development, action, and continuous assessment of the results. GP has identified a $3.9 trillion gap in funding for Sustainable Development Goals (SDG) and recommends investments in causes that would narrow the gap. ²

As of 2023, GP claims to have committed $440 million in capital to philanthropic causes via 86 pledgers that are not identified publicly from 24 different countries. ²

Reports

Generation Pledge, in conjunction with Echoing Green, Catalyst 2030, Ashoka, and McKinsey and Company published “Influence for Good” on how those of wealth and influence could work to promote systemic change. The report cites COVID-19, climate change, and inequalities as crises that require systemic change to provide more equal outcomes for all. ³

Related Organizations

Polycapital Academy

Polycapital Academy offers education to wealth holders and wealth management services on leveraging wealth to achieve large impacts on the world. The academy has formed a partnership of Generation Pledge and Green Templeton College at the University of Oxford for program development and execution. ¹

Polycapital Advisors

Generation Pledge has formed Polycapital Advisors to provide advisory services to support the design and execution of high-impact strategies to exert the power of ultra-high-net-worth clients. ¹

Funding

Open Philanthropy, a left-of-center group founded by Cari Tuna and her husband Dustin Moskovitz, a Facebook gave a $1.5 million grant to Generation Pledge for general support including the Polycapital Academy and Polycapital Advisors, initiatives to encourage the use of social, political, and experience capital to further left-of-center causes. ⁴

Finances

Generation Pledge received $798,034 in grants and contributions in 2023, down from $888,905 in 2022, although it does not charge those it serves and received no governmental grants. ⁵

People

Marina Feffer Oelsner is a co-founder and chief development officer and serves on the Brazil-based Fundação Arymax board, her family foundation’s board, and the Suzano Group’s board which is the source of her family’s wealth. Oelsner received $142,244 in salary in 2023. ^{6 7 8 9}

Sidney Efromovich is a co-founder and president of Generation Pledge and formerly worked for The Flourishing Center, an organization that certifies students in applied positive psychology, a tool used in training new hires at GP. Efromovich was paid $171,037 in salary in 2023. ^{10 11 12}