Alliance for a Healthier Generation

Alliance for a Healthier Generation (AHG) is an advocacy organization that works to create support for healthier school lunches, after-school programs, and other children’s health campaigns. It was founded in 2005 by the American Heart Association and the Clinton Foundation in response to the growing rate of childhood obesity.

At-A-Glance

Issue Areas: Healthcare Policy
Formation:

2005

CEO:

Kathy Higgins

Board Chair:

William J. Bryant

Location: Portland, OR View on map
Tax ID: 27-2028308
Most Recent Filing: 2025
Budget (2025): Assets: $25,948,305 Revenue: $11,586,345 Expenses: $15,029,026

Contents

    Programming

    Healthy Schools Program

    Alliance for a Healthier Generation runs a Healthy Schools Program in approximately 35,000 schools across America, affecting more than 20 million students. The program receives most of its funding from the Robert Wood Johnson Foundation, claiming to target schools in states with the highest obesity rates. 1

    Participating companies may not sell any food containing more than 35 percent of calories from fat, but does not regulate additives, sugar content, artificial colors, flavors, or sweeteners. Food sources are also not required to be free of antibiotics, hormones, or pesticides. Fruits and vegetables are not included in AHG’s Smart Snacks Product Calculator. 2

    Corporate partners include McDonald’s, Barrel O’Fun, Coca-Cola, PepsiCo, Slush Puppie, Keurig Dr. Pepper, Domino’s, Tyson Foods, Aryzta, Asian Food Solutions, Bake Crafters, McCain Foods USA, Rich Products Corporation, Tasty Brands, AdvancePierre Foods, and Trident Seafoods. 3 4

    The Healthy Schools Program also dictates six steps for improving school health: convening a School Wellness Council, using an inventory for self-assessment, developing an action plan, identifying resources to implement said plan, implementing the plan, and monitoring progress. 5

    Juvenile Justice

    AHG is now piloting a program in select juvenile detention centers in California and Arkansas. The stated mission of this effort is to “inform a national effort to improve access to healthier meals, snacks and quality physical activity for the juvenile justice community.” This program shares the six steps for improving health with the Healthy Schools Program. 6

    Leadership

    Kathy Higgins is the Chief Executive Officer (CEO) of the Alliance for a Healthier Generation, serving in the position since 2019. Prior to working at AHG, she was the president and CEO of Blue Cross Blue Shield of North Carolina and the BlueCross NC Foundation. She serves as board chair for the  Carolina Hurricanes Foundation, the Triangle Area YMCA and the Underwood Foundation.  7

    William J. Bryant is the board chair for the Alliance for a Healthier Generation (AHG), serving in the position since 2021. He is also listed as a Tax attorney and “of counsel” for the lawfirm Dominick Feld Hyde, P.C of which he was a former shareholder, and is also the board chair for the American Heart Association. 8

    Chelsea Clinton is the Director Emeritus and Health Champion for the AHG.  She is the daughter of former President Bill Clinton and former Secretary of State Hillary Clinton, and has served as Vice Chair for the Clinton Foundation since 2011. 9 Chelsea Clinton’s work with the foundation includes giving paid speeches throughout the world, with the fees purportedly going directly to the foundation. 10 Clinton has authored five books for children with left-progressive, feminist, activist, and environmentalist themes. She has also co-authored a book with her mother featuring feminist stories,11 as well as a book with Devi Sridhar concerning global health. 12

    Nancy Brown is the CEO of the American Heart Association and member on the Board of Directors for the Alliance for a Healthier Generation. She is co-chairman of the Health Governors Community, member of the Board of Stewards of the World Economic Forum, and vice-chairman of the Truth Initiative. She also serves on the Board of Directors for the World Economic Forum’s Centre for the Fourth Industrial Revolution, the Coalition to Transform Advanced Care, Research! America, the Campaign for Tobacco-Free Kids, and the Valentin Fuster-Mount Sinai Foundation for Science, Health and Empowerment. She also currently sits on the Phillips Advisory Board, Verily Project Baseline Advisory Board, and Leadership18, and as board member of the National Health Council, where she is a former chairman of the board. 13

    Financial Statistics

    Total Assets

    Total Revenue

    Total Expenses

    YearTotal AssetsTotal RevenueTotal ExpensesFiling
    2025 $25,948,305 $11,586,345 $15,029,026 View
    2024 $29,231,716 $13,788,367 $14,810,752 View
    2023 $29,579,324 $5,354,561 $12,621,236 View
    2022 $36,503,830 $26,881,864 $10,531,428 View
    2021 $19,826,978 $16,732,492 $10,257,830 View

    Prior year filings: 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011

    Revenue Detail

    Expenses Detail

    Employee Compensation

    • Number of Employees: 119

    Highest Earning Employees

    EmployeeTitleTotal Compensation
    Kathy HigginsCHIEF EXECUTIVE OFFICER$390,833
    Kyle MacDonaldCHIEF SCIENCE OFFICER$241,651
    Sarah HustolesCHIEF ADMINISTRATIVE OFFICER$207,645
    Lynne LeeCHIEF REVENUE OFFICER$195,553
    Rachel PichetteCHIEF MARKETING/PARTNERSHIP OFFICER$188,109
    Traci CauseyCHIEF PROGRAM OFFICER$168,734
    Rachel LewisCHIEF FINANCIAL OFFICER$154,897

    Grant Activity

    All-time grants received statistics from Candid dataset:

    • Total Grant Value: $141,134,595
    • Number of Grants: 172
    • Number of Funders: 76

    Selection of highest value grants received from the last seven years:

    AmountYearFunderSubject
    $15,000,0002022 National Philanthropic TrustHEALTH
    $15,000,0002021 MacKenzie ScottMackenzie Scott made an unrestricted grant of $15 million to Alliance for a Healthier Generation, a nonprofit organization that works with schools, youth-serving organizations, businesses, and communities to empower kids to develop lifelong healthy habits by ensuring the environments that surround them provide and promote good health. Funds will be used to back its efforts to advance equitable child health.
    $9,601,0002022 East Bay Community FoundationAchieving a Healthier Generation Through Thriving Schools
    $6,471,0902021 East Bay Community FoundationImplementing Scaled RISE (Resilience in School Environments)
    $1,499,1052021 East Bay Community FoundationHealthier Generation: HEAL 2.0
    $1,100,0002021 CVS Health FoundationLARGE FOUNDATION GRANTS
    $1,070,8682020 American Heart Association, Inc.Childhood obesity
    $696,0002024 Kaiser Foundation HospitalsAchieving A Healthier Generation Through Thriving
    $696,0002023 Kaiser Foundation HospitalsAchieving A Healthier Generation Through Thriving
    $696,0002022 Kaiser Foundation HospitalsAchieving A Healthier Generation Through Thriving
    $675,0002021 East Bay Community FoundationTools for Schools: Ending the Young Vaping Epidemic
    $625,0002020 Bill, Hillary & Chelsea Clinton FoundationPUBLIC HEALTH
    $550,0002023 CVS Health FoundationSMALL GRANT
    $500,0002021 CVS Health FoundationLARGE FOUNDATION GRANTS
    $427,3532021 The Walking Classroom InstituteWHEN THE WALKING CLASSROOM INSTITUTE DISSOLVED, ALL ASSETS, BOTH INTANGIBLE AND TANGIBLE, WERE GRANTED TO THE ALLIANCE FOR A HEALTHIER GENERATIONS.
    $420,1742023 Bluecross Blueshield of South Carolina FoundationInvesting in South Carolina Children
    $419,5282021 Kaiser Foundation HospitalsHealthier Generation: Heal 2.0, Po – Grants Splits
    $414,5282020 Kaiser Foundation HospitalsHealthier Generation: HEAL 2.0, PO – Grants splits
    $337,9652020 Centers for Disease Control and PreventionNational collaboration to support health, wellness and academic success of school-age children- school nutrition environments
    $273,7422021 California Community FoundationHealth
    $273,7422021 California Community FoundationHealth
    $259,4322021 American Heart Association, Inc.CHILDHOOD OBESITY
    $250,0002023 Donor Advised Charitable Giving, Inc.HUMAN SERVICES
    $250,0002022 American Heart Association, Inc.CHILDHOOD OBESITY
    $250,0002022 Oak FoundationTo provide educators with tools that teach children healthy lifestyle habits while building their core content knowledge as they walk, listen, and learn.

    All-time grants given statistics from Candid dataset:

    • Total Grant Value: $835,526
    • Number of Grants: 57
    • Number of Recipients: 49

    Selection of highest value grants given from the last seven years:

    AmountYearFunderSubject
    $80,0002025 A Better Chance A Better CommunityPRODUCE DISTRIBUTION
    $38,9902021 Concerned African Women IncHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $28,0002020 The Los Angeles Trust for Children's HealthFood access grant
    $25,0002024 Atlanta Public SchoolsHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $25,0002024 Century High SchoolHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $25,0002024 David Douglas School District 40HEALTHY SCHOOLS AND COMMUNITIES GRANT
    $25,0002024 Dekalb County School DistrictHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $25,0002024 Seattle Public SchoolsHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $20,0002024 A Better Chance, Inc.HEALTHY SCHOOLS AND COMMUNITIES GRANT
    $20,0002024 Alexandria City Public SchoolsHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $20,0002024 Auburn Union School DistrictHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $20,0002024 Sacramento City Unified School DistrictHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $16,0002021 Alvord Unified School DistrictHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $15,0002025 Springdale Public SchoolsFOOD AND NUTRITION EDUCATION & ACCESS
    $15,0002021 Vancouver Public SchoolsHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $15,0002020 Rainbow Community Development Center IncFood access grant
    $14,0002022 The Los Angeles Trust for Children's HealthHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $13,0002025 Arkansas Arts AcademyGARDEN GROWING SYSTEMS
    $12,2502021 Aurora Public SchoolsHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $11,9942020 San Diego Unified School DistrictHealthy schools and communities grant
    $11,0002021 David Douglas School District 40HEALTHY SCHOOLS AND COMMUNITIES GRANT
    $10,7502021 Denver Public SchoolsHEALTHY SCHOOLS AND COMMUNITIES GRANT
    $10,2592020 Fresno Unified School DistrictHealthy schools and communities grant
    $10,0002025 Boys & Girls Clubs of the Albemarle IncFOOD AND NUTRITION EDUCATION & ACCESS
    $10,0002025 Kind Kitchen GroupFOOD AND NUTRITION EDUCATION & ACCESS

    References

    1. “Healthy Schools Program,” Clinton Foundation, https://www.clintonfoundation.org/our-work/alliance-healthier-generation/programs/healthy-schools-program, accessed March 25, 2020.
    2. Kim, Ivy, “Big Business in the School Cafeteria,” https://journals.sagepub.com/doi/pdf/10.1177/1536504214545769, accessed March 25, 2020.
    3. “President Bill Clinton and Alliance for a Healthier Generation Honor 250 Schools for Exceeding Federal Nutrition Standards,” September 12, 2014, https://www.healthiergeneration.org/articles/president-bill-clinton-and-alliance-for-a-healthier-generation-honor-250-schools-for, accessed March 26, 2020.
    4. “Beverage Calories Initiative,” Alliance for a Healthier Generation, https://www.healthiergeneration.org/our-work/businesses/impact/beverage-calories-initiative, accessed March 26, 2020.
    5. “Healthy Schools Program Framework,” Alliance for a Healthier Generation, https://www.niost.org/pdf/host/HealthySchoolsProgramFramework.pdf, accessed March 25, 2020.
    6. “Juvenile Justice,” Alliance for a Healthier Generation, https://www.healthiergeneration.org/our-work/businesses/impact/beverage-calories-initiative, accessed March 26, 2020.
    7. “Kathy Higgins.” Alliance for a Just Society, Accessed February 5, 2024. https://www.healthiergeneration.org/people/kathy-higgins
    8. “William J. Bryant.” Alliance for a Just Society, Accessed February 5, 2024. https://www.healthiergeneration.org/people/william-j-bill-bryant
    9. Confessore, Nicholas; Chozick, Amy (August 14, 2013). “Unease at Clinton Foundation Over Finances and Ambitions”. The New York Times. p. A1, accessed March 26, 2020.
    13. “Nancy Brown,” American Heart Association, https://www.heart.org/en/about-us/nancy-brown, accessed March 23, 2020.